The Intangible Benefits of Coaching – What a Case Study Revealed

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We’ve just completed an important case study, headed by Dr. Bill Howatt, which evaluated the impact of one-to-one coaching on leaders of small and medium sized enterprises (SMEs).

The value of one-to-one coaching has been broadly adopted in the global business community as an effective lever for personalized leadership development.

Both corporate and public organizations recognize the transformational impact coaching has on a leader’s performance but what would the impact be on a diverse group of SME leaders sprinkled around the province of New Brunswick, Canada? We just found out.

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